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新交际英语综合教程3
李筱菊 仲伟合
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目录
内容简介
本书信息
本书信息
UNIT1 Advertising
I A What is a good advertisement? (Criteria for a good advertisement)
I B What is a good advertisement? (Coca-Cola advertisements)
II A What is behind a good advertisement? (What may the customer like?)
II B What is behind a good advertisement? (Who is the product made for?)
II C What is behind a good advertisement? (What is the real message?)
III Advertising and culture
TRANSCRIPTS
UNIT 2 Sports
I Watching sports
II Playing sports
III A Sports news (News headlines)
III B Sports news (Football news)
IV The sporting spirit
TRANSCRIPTS
UNIT 3 Jobs
I Working
II A Looking for jobs (Applying for a job)
II B Looking for jobs (Opportunities and challenges for jobs in the future)
III Job satisfaction
IV Work ethic
TRANSCRIPTS
UNIT 4 Emotions and behaviours
I A Inter-personal relationship (Attachment style)
I B Inter-personal relationship (Empathy)
II A Cultural psychology (Cultural dimensions)
II B Cultural psychology (Acculturation)
III Mystery of the human brain: optical illusions
TRANSCRIPTS
UNIT 5 Generations and the family
I A Family (Traditional family structure)
I B Family (The Chinese family)
I C Family (Gender roles)
II A Marriage and divorce (Marriage)
II B Marriage and divorce (Men and women in divorce)
III Young people in the family
TRANSCRIPTS
UNIT 6 History and government
I A History (Chronology)
I B History (Historical events)
I C History (Historical figures)
I D History (Case study: bombing of Dresden in WWII)
II A Government (Structure of government)
II B Government (Case study: the US presidential election 2012)
TRANSCRIPTS
UNIT 7 Tourism
I A Travellers and tourists (Why travel?)
I B Travellers and tourists (What can you experience in a trip?)
II A Travelling business (Different personalities on a tour)
II B Travelling business (Top attractions in London)
II C Travelling business (Guided tour commentaries)
III Impacts of tourism: a case of Angkor Wat
TRANSCRIPTS
UNIT 8 Environment and resources
I A Pollution and energy (Environmental pollution)
I B Pollution and energy (Knowing about energy)
I C Pollution and energy (Energy and environment)
II Climate change
III Environmental protection
TRANSCRIPTS

《新交际英语综合》交互式数字教材以《高等学校外国语言文学类专业本科教学质量国家标准》为指导,以“全人教育”为理念,以任务型语言教学为原则,以教材为内容依托,鼓励学生深度参与形式多样的学习任务,满足个性化、自主化和交互式学习的需求,切实提高学习者的英语语言能力和交际能力。

本数字教材具备以下特色:(1)以任务系列为编写框架,任务环环相扣,激发学生学习兴趣;(2)交互练习设计人性化,题型多样化,题量适中;(3)多媒体资源丰富,图文并茂,声色完备,学习过程更加生动有趣;(4)支持Phone、Pad 和 Windows PC 多终端学习,真正实现跨平台移动学习。

《新交际英语综合》交互式数字教材共四册,每册8个单元,供英语专业一、二年级使用。

《新交际英语综合教程3》
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